Ingredients
Ocean Whitefish, Oats, Ocean Whitefish Meal, Millet, Quinoa, Brown Rice, Coconut Oil, Herring Meal, Natural Flavor, Salmon Oil, Pumpkin, Apples, Chia Seeds, Sunflower Oil, Potassium Chloride, Salt, Chicory Root, Choline Chlo-ride, Vitamin E Supplement, Cal-cium Pantothenate, Niacin Sup-plement, Vitamin A Supplement, Riboflavin Supplement, Vitamin D3 Supplement, Vitamin B12 Sup-plement, Thiamine Mononitrate, Folic Acid, Zinc Proteinate, Cal-cium Carbonate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Selenium Yeast, Cal-cium Iodate, Taurine, Mixed To-copherols (Preservative), Turmeric, Cinnamon.
Guaranteed Analysis
Crude Protein (min) 26%,Crude Fat (min) 15%,Crude Fibre (max) 4.5%,Moisture (max) 10%,DHA (min) 0.11%,Calcium (min) 1.2%,Phosphorus (min) 1.0%,Vitamin A (min) 5000 IU/kg,Vitamin E (min) 50 IU/kg,Omega-6* (min) 1.25%,Omega-3* (min) 0.4%,Taurine (min) 0.2%
When I rescued my first dog, Bella, I set out to find a natural, nutritious pet food that would help her grow happy, healthy and strong – and that aligned with my personal values. But at the time, it seemed every option was full of ingredients that seemed to compromise my animal welfare, sustainability and transparency standards. As an animal lover, not only did I want to provide my pet with the highest quality food, but I also wanted to ensure that it was made ethically, sourced from humane family farms that treated their animals with respect. I was disappointed in the options that were available, so alongside my husband Isaac and brother-in-law Derek, we started to explore what it would take to develop a pet food that met our standards – knowing there were likely many others who were seeking the same.